This chart shows the color checker test results of a display. But it isn’t the color temperature that content is mastered to, so selecting warm gives you the best chance of getting a more accurate, and truer to the content creators intention, color temperature off the bat. TVs are almost always too blue, even when a setting says “normal.” Our eye perceives the blue, or cooler, color temperature a little brighter so we are naturally drawn to it. You’ll also want to set the color temperature to Warm if it isn’t already there by default. Vizio includes a Calibrated mode for daytime and a Calibrated Dark mode for when the sun goes down. “Also, some manufacturers have different modes for varying ambient light environments. The most accurate picture modes are often called Cinema, Movie, Calibrated, or Custom. These modes have the most light output, which helps to catch your eye on a showroom floor, but have pretty inaccurate color which is often far too blue, or cool. When you first turn on a TV, there’s a good chance that it will be in what’s (not-so) lovingly referred to as “Torch Mode” that’s named Vivid, Bright, or something similar. Let’s take a look at the options from the most basic to the most involved.Ĭhoosing The Right Picture ModeYou’ve probably noticed the half dozen or so picture modes on TVs with names like Vivid, Cinema, Sports, and Game, but you might be unsure why they’re there or what they do. On some inexpensive budget TVs your menu options might be more limited, missing color temperature for instance or maybe even restricted to just brightness control, but for sets over $500 these settings have thankfully become the norm. This can range from choosing the (generally) most accurate picture mode, to using a setup disc to adjust menu options, to getting a full-blown calibration with specialized equipment from a trained professional. Televisions nowadays are normally pretty accurate right out of the box, but there are still some things you can (and should) do to maximize their performance and color accuracy.